Friday, 8 November 2013

Tollywood Going Towards Multiproducer Phase


After a long gap Tollywood has begun to see the multi-starrer tradition. Films like ‘Seetamma Vaakitlo Sirimalle Chettu’ ‘Masala’ are examples for that. 

Now, it looks like Tollywood is bracing up for another phase and that is the multi-producer phase. This is happening through the film ‘Masala’.

This is being produced by the duo of Suresh Babu and Sravanthi Ravikishore. 

Sharing his thoughts about this, Allu Aravind mentioned that with this joint venture the burden on the producer is reduced and the scope for creativity becomes more.

There are already reports that Allu Aravind and Dil Raju are teaming up for three projects like this. 

While that may be the bright side, there is a flip side to it wherein some groups are stating this is just another strategy to capture the entire Tollywood circuit and keep it under their iron grip. 


Let us see how many multi-producer flicks come.

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